Paddy Power Launches Bally Slots

Paddy Power is now offering the latest online slot games from leading American software firm Bally Technologies the two companies announced in a joint statement this week.

Bally and Paddy

“We are excited that our award-winning games will be enjoyed by online players,” Bally Interactive General Manager Michael Probert said. “Partnering with Paddy Power is a great opportunity for Bally Technologies as we continue to expand our reach in the global online gaming business.

“We’re delighted that we’ll now be able to offer our customers content from Bally Technologies,” Paddy Power Head of eGaming Isaac Ward agreed. “This partnership with Bally will ensure our players can access all the fun of Las Vegas from wherever they are.

Online Slots Growth

Bally Technologies is based in Las Vegas, the heart of the global gambling industry, where it has been developing slot machines and other devices since 1932. Recently it has taken big steps to expand its presence in the European online gambling market, with Paddy Power and Ireland being just one part of that plan.

Among Bally’s recent deals: it will partner with iSoftBet to provide Euro online gamblers with top video slot content and HTML5 mobile games; it is also teaming up with Mr Green online casino to bring players across the UK and Ireland a wide range of its latest online slots games.